Ashfield Healthcare

Location: Colwick, Nottinghamshire

Salary: £26,000 - £28,000

Contract Type: Full-time, Permanent, on-site

Our client is seeking a Marketing Executive to support their premium vehicle sales division. This is an exciting opportunity for a creative, motivated, and commercially minded individual who wants to make a tangible impact and grow their career in both sales and marketing.

Role Overview

As a Marketing Executive, you will play a pivotal role in driving brand awareness, generating leads, and supporting business growth. You’ll combine your creative flair for marketing with a proactive approach to sales, working across digital platforms and direct sales activity. The role is ideal for someone passionate about vehicle presentation, content creation, and relationship-building.

Key Responsibilities

Marketing Focus:
• Capture and edit high-quality vehicle images and create engaging marketing content.
• Manage, grow and show consistency across the company digital presence through platforms including LinkedIn, Facebook, X (Twitter), and YouTube.
• Create and schedule campaigns using tools such as Mailchimp and Hootsuite.
• Assist in maintaining and updating the WordPress website.
• Support the development of paid advertising strategies (e.g., PPC).
• Contribute to brand consistency and content planning across digital and offline channels.

Sales Focus:
• Build and maintain a pipeline of prospective customers aligned with the company’s ideal customer profile.
• Proactively manage leads and opportunities to exceed annual contribution targets.
• Promote value-added services such as warranties, finance, MOTs, truck ancillaries, and care packages.
• Build strong client relationships through both in-person and digital interactions, including the use of the CitNOW Web + Sales platform.
• Use the CRM system to accurately log all customer interactions and maintain an up-to-date client database.
• Keep up to date with commercial vehicle specifications, legislation, and market trends to support informed customer conversations.
• Collaborate with colleagues to deliver an exceptional customer experience.


Key Skills & Experience

• Familiarity with email marketing platforms (e.g., Mailchimp).
• Confident using social media and scheduling tools (e.g., Hootsuite).
• Experience with CRM systems (essential).
• Experience using or updating WordPress websites.
• Proven experience with photography (camera or smartphone).
• Basic knowledge of video creation/editing (desirable).
• Proficiency in Canva or Photoshop (desirable).
• Exposure to vehicle marketplaces such as AutoTrader (desirable).
• Awareness of vehicle management systems like Key2 (desirable).
• Basic understanding of PPC campaigns (desirable).

Personal Attributes

• Passionate, proactive, progressive, and committed
• A creative and detail-oriented mindset.
• Excellent written and verbal communication skills.
• Strong planning and organisational skills.
• Open to feedback and committed to continuous learning and improvement.
• Enthusiastic about branding, marketing strategy, and customer engagement.
• Comfortable working independently and collaboratively in a dynamic environment.

What You’ll Gain
• A supportive environment where talent is recognised and nurtured.
• Training and mentorship to support your development into a Business Development Manager role.
• Opportunities to work on high-impact marketing campaigns and direct sales projects.
• Exposure to the fast-paced and evolving world of commercial vehicles.